• Privacy Policy

    Privacy Policy

    The details we keep and how they are used
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Privacy Policy

Your privacy is very important to ADV Systems Ltd. This Privacy Policy covers how we collect, use, disclose, transfer, and store your information. Please take a moment to get to know our practices and contact us if you have any questions.

Collection and Use of Personal Information

Personal information is data that can be used to uniquely identify or contact a specific individual.

You may be asked to provide your personal information anytime you are in contact with us (like when you fill out our contact form or sign up for a newsletter). You are not required to provide the information we requested, but if you choose not to do so, in many cases this means we will not be able to provide you with our products or services or respond to your enquiries.

What personal information we collect

Here are examples of the types of personal information that we collect:

When you visit our website, connect to our services, contact us, use our software, or subscribe to your newsletter, we collect a variety of information, including your email address, device information, IP address, and a record of your communication.
When using our software, we collect additional information such as information about the operating system, application version, user language.

How we use your personal information

We collect and process all your personal data in accordance with the relevant data protection regulations, in particular the General Data Protection Regulation (GDPR)). This means that we may process your personal information for the purposes described in this Privacy Policy with your consent, if it is necessary for the performance of a contract to which you are party or in order to take steps at your request prior to entering into a contract, if it is necessary for compliance with a legal obligation to which ADV Systems Ltd is subject, or when we have assessed it is necessary for the purposes of the legitimate interests pursued by ADV Systems Ltd or by a third party to whom it may be necessary to disclose information.

The personal information we collect allows us to keep you up to date on our latest product announcements, software updates, and services. You may at any time opt out of receiving such communications by contacting us. In particular, we only send you our mailings with your prior consent, and you can opt out of receiving the newsletter anytime by clicking the unsubscribe link we include in each newsletter, or by contacting us.
We also use the personal information we collect to help us create, develop, deliver, protect, and improve our products, services, content, and customer communications.
We may use your personal information to send important notices, such as communications about changes to our terms, conditions, and policies. As this information is important to your interaction with ADV Systems Ltd, you may not opt out of receiving these communications.
We may also use personal information for internal purposes such as auditing, data analysis, and research to improve our products, services, and customer communications.

Collection and Use of Non-Personal Information

Non-personal information is data that cannot, on its own, be used to uniquely identify a specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. We may combine personal and non-personal information for certain purposes; this data will then be treated as personal information for as long as it remains combined. Conversely, aggregated information, i.e. data that might have originated from personal information, but that has been processed in such a way as to not allow personal identification, is treated as non-personal information.

Cookies and Other Technologies

Our website, services, apps, email communications and advertisements may use “cookies” and other technologies such as “pixel tags” and “click-through URLs”.

We use the information we collect in this manner to better understand our users’ interaction with our website and to optimize the user experience. You can disable cookies in your browser settings, but please note that certain features on our website may not be available as a result.

In our email communications, we may use other technologies like “pixel tags” and “click-through URLs” in order to determine if an email has been opened and which links have been clicked. We use this information to help us determine interest in particular topics and improve the effectiveness of our communications, and to reduce or eliminate messages sent to customers. Pixel tags are small images shown inside an HTML email; you can disable tracking by disabling HTML in your email client. A link with a click-through URL, when clicked, first sends the user to a web server which records the click, and then to the link’s destination. If you prefer not to be tracked in this way, you should not click text or graphic links in the email messages.

As you access our services, we gather some information automatically on our servers and store it in log files. This information includes your browser type, version, and language, your operating system, the referring and exit websites, IP address, a date/time stamp of the request, and the requested resource (file name and URL). We use this information in anonymised form for statistical analysis, to administer our site, and to improve our products and services, without directly associating this data with individual users.

Disclosure to Third Parties

We don’t share personal information with anyone outside of ADV Systems Ltd, except for the few exceptions below.

We also share personal information if disclosure of such information is reasonably necessary to satisfy any applicable law, regulation, legal process or enforceable governmental request; to enforce applicable Terms of Service, including investigation of potential violations thereof; to detect, prevent, or otherwise address fraud or security issues; and to protect against harm to the rights, property or safety of ADV Systems Ltd, its users or the public as required or permitted by law.

If ADV Systems Ltd is involved in a reorganisation, merger, or sale, the information we collect may be transferred as part of that transaction.

Protection of Personal Information

We take appropriate security measures to protect against unauthorised access to or unauthorised alteration, disclosure or destruction of data. These include internal reviews of our data collection, storage and processing practices and security measures, including appropriate encryption and physical security measures to guard against unauthorised access to systems where we store personal data.

Inside ADV Systems Ltd, we restrict access to personal information to only those employees who need to know that information in order to deploy and maintain our services. These individuals are bound by confidentiality agreements and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.

Whenever you connect to our statistics storage service, we use encryption such as Transport Layer Security (TLS) for all information that is being transmitted. However, no method of transmitting or storing data is 100% secure, so we cannot guarantee the security of information you transmit to us.

Access to Personal Information

You are entitled to request information about the personal data stored by us, to have incorrect data corrected, or to request the freezing or deletion of your data.  Further, you may object to the use of your data at any time with effect for the future.

There are, however, cases where we are not allowed to delete your data in its entirety as a result of legal retention periods. We may also decline requests if they risk the privacy of others, would be extremely impractical, or for which access is not required by law.

Your personal information is retained for as long as it is necessary in order to fulfill the purposes outlined in this Privacy Policy, to enforce applicable Terms of Service, or to comply with our legal obligations.

Children

We do not knowingly collect personal information from children under 16 as our sole target market is serving police officers or people in the process of applying to join the Police Service

Third-Party Sites and Services

ADV Systems Ltd website or any of our services may contain links to third-party websites or services - principally this is our credit card processing company but may on occasions involve other organisations. We are not responsible for the information collected by those third parties and we encourage you to read their privacy policy before submitting any personal information to them.

Privacy Questions

If you have any questions regarding our Privacy Policy or data processing, or if you would like to make a complaint about a possible breach of local privacy laws, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. 

Our Privacy Policy may change from time to time. When we change the policy, we will post the changes on this page. If the policy changes in a significant way, we will also provide a notice on our website.

Last modified: May 25, 2018

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